Tag Archives: Advertising

Land of the Beer Tank

25 Jun

Walking into my local grocery store, I noticed a large tube sticking out of a beer display. Looking at the display from the side, I realized what it was: a tank constructed out of Bud and Bud Lite.

Beer Tank

Archaeologists reconstruct past cultural systems based on the material remains they leave behind. I wonder what archaeologists of the future would interpret about the 2014 United States based on the beer tank! This monument to alcohol, commercialism, and militarism is begging for a cultural analysis (and I say this as a proud American).